Regular Cleaning: Gently remove dust and loose debris using a vacuum cleaner on a low-suction setting with a soft upholstery attachment, where suitable for the fabric. Take care not to pull or damage the delicate fibres.

Gentle Brushing: Use a soft-bristled brush to carefully brush the pile in its natural direction. This helps lift flattened fibres, restore softness and maintain the fabric's beautifully plush appearance.

Spills & Stains: Blot spills immediately with a clean, dry, absorbent cloth, avoiding rubbing or applying excessive pressure, which may cause the fibres to mat or become damaged.

Spot Cleaning: For light marks, gently clean with a slightly damp cloth if permitted by the fabric's care instructions. Where suitable, a small amount of mild, diluted detergent may be used. Always test on an inconspicuous area first and allow the fabric to air dry naturally.

Heat & Sunlight: Position furniture away from radiators, fireplaces and other direct heat sources. Avoid prolonged exposure to strong sunlight, which may cause fading or damage to the synthetic fibres.

Suitable Cleaning Products: Avoid bleach, harsh chemicals, abrasive cleaners and excessive water. Do not steam clean or apply direct heat unless specifically permitted by the manufacturer's care instructions, as high temperatures may damage the fibres.

Everyday Protection: Avoid prolonged pressure and excessive friction on the same areas, as this may cause the pile to flatten over time. Gentle brushing and occasional repositioning can help maintain the fabric's softness and appearance.

Professional Cleaning: For larger stains or more thorough cleaning, seek advice from a professional upholstery cleaner experienced in caring for faux fur and delicate synthetic fabrics.